A deliberate strategy of gradually increasing the volume of emails sent from a new domain or IP address to build sender reputation before scaling. Ramping too fast from a cold domain triggers spam filters; ramping correctly establishes inbox placement before high volume.
Most new outbound campaigns fail not because of copy quality but because the domain was never warmed. A proper send ramp takes 4–6 weeks, starting at 20–30 emails per day and scaling to hundreds only after consistent delivery metrics are established.
DealForge's reputation-aware send ramp automatically manages tier progression — from 30 to 300 emails/day — advancing only when deliverability metrics stay clean for consecutive days.
DealForge puts Send Ramp to work automatically — from ICP definition to verified leads to personalized outreach.
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